THE HOME DEPOT
Play produced many engaging consumer and B2B communications for The Home Depot. Below represents the creation of the station identification for HDTV, an in-store feed for both employee and consumer; a looping 10 minute video wall that ran in Manhattan; Trade Show exhibit design showcasing HD contractors and Direct Mail.
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While working as senior creative director at the home depot through RRD, Play founder Brett Player lead a large team of creatives to design all customer experiences/signage/promotions in their two thousand plus stores. Below is a sample of some fun window designs for the Manhattan store. Joe Darnell, Justin Griffith and Brett Player designed these.