KATHERINE, PR/SOCIAL/MARKETING PARTNER

KATHERINE MORALES, APR, OF INFLECTION POINT COMMUNICATIONS, HAS MORE THAN A DECADE OF PROFESSIONAL EXPERIENCE IN PR/MARKETING COMMUNICATIONS, KATHERINE IS AN AWARD-WINNING, INDEPENDENT CONSULTANT WITH A PASSION FOR HELPING BRANDS - BOTH BIG AND SMALL - DISCOVER THEIR INFLECTION POINT!

SHE'S WORKED ACROSS MANY INDUSTRIES INCLUDING FRANCHISE, TECHNOLOGY, CONSUMER, EDUCATION AND NONPROFIT. AND, SHE SPECIALIZES IN BRAND POSITIONING, MESSAGING, STRATEGIC PLANNING, ISSUE AND CRISIS MANAGEMENT, SPEAKER/MEDIA TRAINING, SOCIAL OUTREACH, AND MEDIA AND INFLUENCER RELATIONS.

KATHERINE IS A DEDICATED PR PROFESSIONAL SERVING NATIONALLY ON THE UNIVERSAL ACCREDITATION BOARD (UAB) THAT OVERSEES THE ACCREDITATION IN PUBLIC RELATIONS (APR) PROGRAM, AS WELL AS A NUMBER OF OTHER ROLES THROUGH THE PUBLIC RELATIONS SOCIETY OF AMERICA (PRSA) GEORGIA CHAPTER. SHE ALSO ENJOYS REGULARLY SPEAKING WITH STUDENTS AND ENTREPRENEURS ABOUT PR, BRANDING, REPUTATION MANAGEMENT AND MORE.

AS PLAY'S PARTNER IN PR/SOCIAL/MARKETING, KATHERINE HELPS TO LEAD AND IMPLEMENT PR/SOCIAL CAMPAIGNS AS WELL AS BEING A TRUE PARTNER WITH MARKETING PLANNING AND CONTENT STRATEGY/IMPLEMENTATION.