MEDIA PLANNING, BUYING & PLACEMENT

WE WILL LOOK AT YOUR AUDIENCE AND FIGURE OUT THEIR HABITS, WHERE THEY GO AND HOW TO REACH THEM. WE WILL CUSTOM TAILOR A PLAN FOR YOU TO ENSURE YOU ARE GETTING YOUR MESSAGE TO THE RIGHT PERSON. GOING IN, WE DO NOT HAVE A PRECONCEIVED NOTION AS TO WHERE WE CAN CONNECT, DIGITAL OR TRADITIONAL OR BOTH. WE DO THIS THROUGH LEVERAGING MEDIA RESEARCH TOOLS IN THE PLANNING STAGE AND THEN MATCH THAT DATA WITH YOUR BUDGET, TAILORING A MEDIA PLAN FOR YOU.
PLAY'S MEDIA PARTNER HAS BEEN BUYING AND PLACING MEDIA IN THE SOUTH EAST FOR DECADES IN LARGE VOLUME FOR CLIENTS LIKE MCDONALD'S. THIS KNOWLEDGE, UNDERSTANDING AND LONG TERM RELATIONSHIPS WITH ATLANTA'S MEDIA PEOPLE IS A HUGE ADVANTAGE FOR YOU IN GETTING THE BEST PRICE AROUND MEDIA.

  • strategy & planning

  • buying & placement

  • digital & programmatic

  • social

  • search

  • print & OUTDOOR

  • TELEVISION & RADIO